This project features a collection of professional branding and promotional product designs created for Magnolia Marks, my current employer. The work includes a refreshed company logo, branded apparel, product mockups, social media graphics, packaging layouts, and promotional materials designed to strengthen the company’s visual identity across both digital and physical touchpoints. Each piece was created to support Magnolia Marks’ focus on custom promotional products for businesses, schools, events, and organizations.
For the visual direction, I focused on creating designs that felt bold, polished, and adaptable across a wide range of products and formats. The refreshed logo system was designed to be more versatile for print, embroidery, digital use, and product branding, while the supporting materials used strong typography, brand colors, product photography, and clean layouts to create a cohesive look. This collection highlights my experience designing for real clients, working within production requirements, and creating graphics that translate across apparel, promotional products, packaging, social media, and branded environments.
Deliverables
- Logo refresh and logo variation system
- Branded apparel design
- Promotional product mockups
- Lip balm label design
- Branded keychain mockup
- Social media graphics
- Instagram reel graphics
- Door graphic / office branding layout
- Product photography layout and promotional visuals
