This apparel design collection was created for Loyola College Prep as part of a school spirit and team merchandise drop through my current role at Magnolia Marks. The project included multiple spiritwear concepts for different school activities, teams, and student groups, with designs created for t-shirts, sweatshirts, and webstore product listings. The goal was to create a variety of apparel options that felt school-spirited, wearable, and connected to Loyola’s visual identity while giving students, parents, and supporters several styles to choose from.
For the visual direction, I used Loyola’s navy, light blue, white, and gray color palette to keep the collection cohesive across different products and categories. I created a mix of bold athletic layouts, playful mascot-inspired graphics, typographic designs, and team-specific artwork so the collection would feel varied while still belonging to the same school brand. In addition to the apparel graphics, I managed the online store through Volusion, including product presentation, webstore organization, and promotional banner graphics for the apparel drop.
Deliverables
- School spirit apparel designs
- Team-specific apparel graphics
- T-shirt and sweatshirt mockups
- Webstore banner design
- Product images for online store
- Volusion webstore setup and management
- Apparel drop presentation
- Color-coordinated design collection
